@media (max-width: 600px) {
            .sidebar_heading {
                background: #E53E3E
            }
        }

        .franchise-hero {
            position: relative;
            width: 100%;
            background: linear-gradient(135deg, #E53E3E 0%, #C73030 100%);
            color: #ffffff;
            padding: 52px 34px;
            text-align: center;
            margin-bottom: 44px;
            overflow: hidden;
        }
        .franchise-hero .eyebrow {
            display: inline-block;
            font-size: 13px;
            font-weight: 700;
            letter-spacing: .14em;
            text-transform: uppercase;
            background: rgba(255, 255, 255, .18);
            padding: 6px 18px;
            border-radius: 40px;
            margin-bottom: 18px;
        }
        .franchise-hero h1 {
            font-size: 40px;
            font-weight: 800;
            line-height: 1.08;
            margin-bottom: 10px;
        }
        .franchise-hero .franchise-subtitle {
            font-size: 18px;
            font-weight: 600;
            opacity: .96;
            margin-bottom: 16px;
        }
        .franchise-hero .franchise-intro {
            max-width: 780px;
            margin: 0 auto;
            font-size: 16px;
            line-height: 1.65;
            opacity: .92;
        }
        .franchise-section-title {
            text-align: center;
            font-size: 28px;
            font-weight: 800;
            color: #1f2937;
            margin-bottom: 8px;
        }
        .franchise-section-sub {
            text-align: center;
            color: #6b7280;
            margin-bottom: 34px;
        }
        .franchise-card {
            height: 100%;
            background: #ffffff;
            border: 1px solid #eef1f5;
            border-radius: 14px;
            padding: 26px 22px;
            box-shadow: 0 8px 22px rgba(15, 23, 42, .05);
            transition: transform .2s ease, box-shadow .2s ease;
        }
        .franchise-card:hover {
            transform: translateY(-4px);
            box-shadow: 0 16px 32px rgba(15, 23, 42, .1);
        }
        .franchise-card-icon {
            width: 56px;
            height: 56px;
            border-radius: 14px;
            display: inline-flex;
            align-items: center;
            justify-content: center;
            font-size: 24px;
            background: #E53E3E1a;
            color: #E53E3E;
            margin-bottom: 16px;
        }
        .franchise-card h3 {
            font-size: 18px;
            font-weight: 700;
            color: #1f2937;
            margin-bottom: 8px;
        }
        .franchise-card p {
            font-size: 14.5px;
            color: #5b6472;
            line-height: 1.6;
            margin: 0;
        }
        .franchise-highlight {
            color: #E53E3E;
            font-weight: 700;
        }
        .franchise-cta {
            width: 100%;
            margin-top: 46px;
            background: #0f1115;
            color: #ffffff;
            padding: 46px 32px;
            text-align: center;
        }
        .franchise-cta h2 {
            font-size: 26px;
            font-weight: 800;
            margin-bottom: 8px;
            color: #E53E3E;
        }
        .franchise-cta p {
            color: rgba(255, 255, 255, .8);
            margin-bottom: 24px;
        }
        .franchise-cta-actions {
            display: flex;
            flex-wrap: wrap;
            gap: 14px;
            justify-content: center;
        }
        .franchise-cta-btn {
            display: inline-flex;
            align-items: center;
            gap: 10px;
            padding: 14px 26px;
            border-radius: 10px;
            font-size: 15px;
            font-weight: 700;
            text-decoration: none;
            transition: transform .2s ease;
        }
        .franchise-cta-btn:hover {
            transform: translateY(-2px);
            text-decoration: none;
        }
        .franchise-cta-btn--mail {
            background: #E53E3E;
            color: #ffffff;
        }
        .franchise-cta-btn--call {
            background: #ffffff;
            color: #0f1115;
        }
        .franchise-cta-btn--video {
            background: #25d366;
            color: #ffffff;
        }
        .franchise-form-card {
            background: #ffffff;
            border: 1px solid #eef1f5;
            border-radius: 14px;
            padding: 34px 30px;
            box-shadow: 0 8px 22px rgba(15, 23, 42, .05);
            max-width: 860px;
            margin: 12px auto 0;
        }
        .franchise-form-card .form-label {
            font-size: 14px;
            font-weight: 600;
            color: #374151;
            margin-bottom: 6px;
        }
        .franchise-form-card .form-control {
            border-radius: 8px;
            border: 1px solid #dde2e9;
            padding: 10px 14px;
            font-size: 14.5px;
        }
        .franchise-form-card .form-control:focus {
            border-color: #E53E3E;
            box-shadow: 0 0 0 .18rem rgba(229, 62, 62, .15);
        }
        .franchise-submit-btn {
            background: #E53E3E;
            color: #ffffff;
            border: none;
            padding: 13px 34px;
            border-radius: 10px;
            font-size: 15px;
            font-weight: 700;
            transition: background .2s ease, transform .2s ease;
        }
        .franchise-submit-btn:hover {
            background: #C73030;
            color: #ffffff;
            transform: translateY(-2px);
        }
        @media (max-width: 767px) {
            .franchise-hero { padding: 38px 20px; }
            .franchise-hero h1 { font-size: 28px; }
            .franchise-hero .franchise-subtitle { font-size: 16px; }
            .franchise-cta { padding: 32px 20px; }
            .franchise-form-card { padding: 26px 18px; }
        }